WHAT IS IT?

The Newsletter Product Highlight

NEWSLETTERS DEDICATED TO EACH PRODUCT SECTOR

Our newsletters alert 1.1 million buyers and distributors every two weeks about new innovations in their sector of interest. The average open rate is double the industry average* since we only send it to active subscribers.

(*Source: mailchimp 2017)

THE PRODUCT HIGHLIGHT

Generate an Immediate Peak in Sales Leads

The Newsletter Product Highlight is a large product photo featuring your company logo in the first section of the newsletter. It generates a peak in sales leads by directing targeted buyers to your stand (automatic reporting included).

  • BUILDS AWARENESS OF A NEW PRODUCT
  • POSITIONS YOUR COMPANY AS AN INNOVATOR

PERFORMANCE

Key Performance Indicators

AVERAGE METRICS PER NEWSLETTER

We also have specially themed newsletters:

NEWSLETTER SUBSCRIBERS BY CONTINENT

BENEFITS

How does the Newsletter Product Highlight benefit me?

NEWSLETTER PRODUCT HIGHLIGHT: BENEFITS OVERVIEW

Leader Brand Visibility
65%
Lead Generation
100%
Storytelling
25%
SEO
0%
Web Traffic
30%
Viral Marketing
28%
Highlight a Competitive Advantage
65%
Support Special Events
15%
Support Product Promotions
80%

QUESTION

What product should I choose for my Newsletter Product Highlight?

RESERVATIONS

Getting Started

MAKE A RESERVATION

Confirm which product on your stand you want to highlight and for how long. We will integrate it into the newsletter. See the calendar for dates and special editions and ask your account manager for availability.

With limited spaces, advance reservations are recommended.
No additional file-creation is required.

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